Office of Shazia Rizwan

About

Magnolia Sourcing was founded in 2007 by Shazia Rizwan, with over 20 years of experience in the fashion and textile sourcing industry. She has an extensive and a loyal connection base of clients and suppliers situated all over the globe, primarily in the U.S. and South Asia. Magnolia started in a small boutique shop making hand-painted garments for close clients. Shazia then moved into the corporate world achieving many successes and milestones for major fashion brands from the likes of Levi’s, Calvin Klein and Ralph Lauren to name a few. After that chapter came to an end, she decided to make Magnolia a sourcing advisory business in 2024, guiding and serving boutique brands all over the globe with their sourcing needs.

As an independent sourcing advisory, Magnolia provides full stack services to private clients and corporate clients. With a long-term and client-focused approach, Magnolia advises and carries out sourcing responsibilities on behalf of clients across all aspects of the fashion market.

Photo of Shazia Rizwan

Services

Fabric Research

We provide in-depth expertise in a range of fabrics as this is the foundational step, each fabric has it’s own personality, texture and qualities. Choosing the appropriate fabric may make the difference between a well-made, attractive garment and one that isn’t. We partner with top-tier suppliers throughout the Asian continent to find and source the client’s desired outcome. This partnership allows us to explore innovative materials and sustainable production practices.

Garment Development

Our partner suppliers offer a range of capabilities from Menswear, Womenswear, Kidswear to home garments. We also provide guidance as to how to develop the garments thanks to our access to high-end software such as 3D Clo.

Costing

Our experience and relationships dealing with cost negotiations in high-pressure, cutthroat regions shows our ability to deliver best in class costing. This gives our clients the upper-hand, promoting cost efficiencies and bottom-line growth.

Sampling

Rigorous QA and effective supplier communication is key to our sampling process to minimise errors and costs. This gives our clients a faster feedback loop on their proto samples so they can get their garments to production quickly. We ensure your proto samples are refined to the design, fit and fabric choices you have made while ensuring quality and consistency.

Bulk Production

Standardised processes and high levels of quality control are in place to ensure scale and proper execution till shipment. We manage all the complex logistics and production models to give you the best possible outcome.

Work

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